Frida Feng

I am a content strategist and entertainment entrepreneur with eight years of experience in content and talent marketing, including leadership roles at Hunan Satellite TV.

As the founder of Stardust (Shanghai), I have worked across entertainment, branding and audience development, earning multiple industry recognitions while serving as a final judge for the Golden Lion Award, Golden Sparrow Award and Digital Marketing Awards.

I also founded Chilimini Digital Entertainment Label, where I develop original AI-driven IPs, including virtual idols and AI musicians, exploring new forms of engagement and consumption for female audiences through the intersection of technology and fan culture.